Forsa blog

Notes from the marketplace.

How the food we sell gets to be cheaper, what merchants actually asked us for, why a countdown changes dinner, and what 250 kitchens taught us about the end of service.

two phones side by side on a table Comparisons 5 min

Forsa is not a surplus-bag app.

The best-known model in this category sells you a sealed bag of whatever was left. We deliberately built something else, and the difference is the whole product. 01 delivery bags stacked at a restaurant door Comparisons 5 min

Where Forsa sits next to the delivery apps.

Talabat, Careem Food and HungerStation solved logistics. Forsa is solving price. Those are different products that happen to share a screen. 02 sealed paper bag on a counter Comparisons 4 min

Why we do not sell mystery bags.

Not knowing what you are buying is an enjoyable mechanic occasionally and a poor foundation permanently. 03 world map with city pins Comparisons 5 min

What the global surplus apps got right.

Forsa is not the first attempt at this. Understanding what worked elsewhere is more useful than pretending we invented the idea. 04 search results on a laptop screen Comparisons 4 min

What is a food savings marketplace?

The category has no settled name yet, which makes it worth defining plainly. 05 Amman street with restaurant signage Comparisons 4 min

The Jordanian food landscape, honestly.

Where Forsa fits in a market that already has delivery, loyalty schemes and a strong culture of eating out. 06
Written by the Forsa team, Amman. These pieces are updated as the market moves. For day-to-day changes, follow us on Instagram and Facebook. Back to Forsa